Voted Top Personal Injury Lawyer in Edmonton

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We are proud to have been selected as Edmonton’s top personal injury law firm, by Three Best Rated an independent company, specializing in finding and rating the top 3 businesses in any given category within a given City.

We would not be here if it were not for our talented legal team and our amazing community and our trusted clients. Thank you.

The criteria used by Three Best Rated is based on a 50 Point inspection:


  • Experience: Master of their craft, based on years of quality experience and education
  • Online History: Keeping track of sites and pages about the businesses
  • Ownership History: Types of business ownership and history of ownership (Family, LLC, partnership, sole proprietorship and corporation)


  • Exact Services: Specific specialization of their unique services
  • Special Features: Extra complimentary services to the customers
  • Service Diversification: Additional related but wide variety of services offered


  • Business Images: Authentic business images (interior, exterior, owner, vehicles and office) which help customers to learn about the business before visiting
  • Fake Images: Original images only – Strictly no fake business images
  • Ownership Proof: Proofs/Documents/License/Permit copy of the business ownership

Operating Hours

  • Business Hours:  Maximum working hours benefiting visitors
  • Less Operating Hours

Social Media

  • Social Media Presence:Reputation on Social Media Networks
  • Page Maintenance: Regular announcement and update of their social network page to make it as unique and brand-worthy
  • Followers Ratio: Accounts with credible high follower/following ratio with high engagements


  • Complete Info: Complete and detailed information on the business website
  • Online Chat: Real-time transmission of text messages from source to customer/clients online (preferably on their business website)
  • Online Appointment: Scheduling appointment through online platform (must include appointment confirmation)
  • Website Standard: Perform all the necessary tasks to keep a website up to date (updating stale information)
  • Emblem: The Distinctive logo of the business
  • Contact Info: Accurate Address/Map/Email ID/Phone numbers
  • Copyright & License: Up to date copyrights and proper license maintenance (Active License and Trademarks)
  • Acknowledgments: Recognition of the businesses through other standard websites in their area of business


  • Awards History:Consecutive award winners in their specialization
  • Multiple Awards: Legitimate Awards from different sources
  • Achievements: Endorsement and Honors List


  • ThreeBestRated Complaints
  • Response from Owner
  • Fake Complaints
  • Lawsuit


  • Legitimate Ratings: Legitimate ratings and reviews from customers (Strictly no fake reviews)
  • Current Evaluation: Up to date recent reviews from customers
  • Authenticity of the Reviews
  • Reviewer’s Info: Reliable reviewers identity and history
  • Reviews Study: Legitimate Reviews should be spread across operating years (no sporadic reviews)
  • Responsiveness: The quality of reacting quickly and positively to customers feedback
  • Negative Reviews
  • Review Analysis: Detailed actual reviews from customers about their real experience (both positive and negative reviews)
  • Reviews Accuracy: Detailed authentic reviews from customers about the unique service (positive and negative reviews)


  • Real Discounts: Special authentic discounts or offers in percentage or flat price for their customers
  • Price Comparison: Fair price for the best service
  • Location Proximity:Within the city limits hence near for the customers
  • Specialization: Unique service offered by the business
  • Gift Vouchers: Authorized original gift cards/Certificates
  • Multiple Branches: More than 1 location within the city (more popular)
  • Videos: Trustworthy Videos about the business (both customer reviews and business information videos)
  • Call Inspection:Responsiveness quality on phone, so customers never feel ignored
  • Insurance Acceptance:Covers major and most insurance
  • Address Validation: Physical location verification
  • Website Source: Reliability of the business website (complete website)
  • Our Review Team Overall Satisfaction

Find out More

Norm Assiff

Norm Assiff

Norm was awarded the Alberta Civil Trial Lawyers Association (ACTLA) President's Award for 2012--awarded to a member of the Alberta bar who has distinguished himself or herself by his or her contribution to the profession or the community, the advancement of the law or their service to ACTLA. He has appeared at all levels of court in Alberta (Provincial Court, Queen's Bench and the Alberta Court of Appeal) as well as the Supreme Court of British Columbia and the Federal Court of Appeal.

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The information presented on this post is not legal advice. We encourage you to perform further research on the topics described here, and if you have any questions or would like to speak to one of our personal injury lawyers, please do not hesitate to contact us.

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Monday 8:30 AM - 4:30 PM
Tuesday 8:30 AM - 4:30 PM
Wednesday 8:30 AM - 4:30 PM
Thursday 8:30 AM - 4:30 PM
Friday 8:30 AM - 4:30 PM
Saturday Closed
Sunday Closed

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