Born and raised in Edmonton, with ancestors settling in Alberta since the late 1800s, Nore Aldein (Norm) Assiff practices exclusively in the area of Plaintiff personal injury litigaton, helping victims of accidents and negligence. He has done so since 1998. Norm was awarded the Alberta Civil Trial Lawyers Association (ACTLA) President’s Award for his or her contribution to the profession or the community, the advancement of the law and service to ACTLA. and Kings’ Counsel in 2024 for his contributions and leadership to the Community and the Legal Profession. He has set precedents in the area of personal injury litigation and fights tirelessly for his clients and all Albertans. He has had the honour of representing 7000 Albertans with a success rate of over 99% in his career, even after taking on nuanced and challenging cases that have often set the standard in Alberta. He founded and owns the TOP ranked law firm in all of Canada based on google reviews.
He has appeared at all levels of court in Alberta (Provincial Court, Queen’s Bench and the Alberta Court of Appeal) as well as the Supreme Court of British Columbia and the Federal Court of Appeal and leave applications to the Supreme Court of Canada. Over the decades he has and still is an active member in numerous charitable causes involving the less fortunate, victims and advocates for victims. He is member of the Law Society of Alberta, the Canadian Bar Association, the Muslim Lawyers Association and is a sustaining member of the Alberta Civil Trial Lawyers Association (ACTLA) and has served the organization at every level including President in 2015-16. He is also a member of the American Association for Justice. He has given numerous lectures and seminars on the topic of insurance, tort, personal injury litigation and trial advocacy throughout his career to ACTLA, CBA and physicians. He has instructed and evaluated numerous Bar Admission Courses (CPLED) over the years for the Legal Education Society of Alberta/ CPLED (Discoveries/ Questioning and Client Interviews sections) and has written published papers on insurance litigation in Alberta.
